We're bringing another purpose to
BLACK FRIDAY


Each year we donate profits from Black Friday weekend to causes we believe in.

As part of the 3RD ROCK Inclusivity Pledge we launched ClimbUnity, a non-profit initiative that aims to increase diversity within the climbing community.

In setting up the programme we recognised a lack of diversity not only in the participants of climbing, but in the coaches available too. To help address that we'll be donating a portion of our profit from this weekend’s sales towards a fund supporting climbers of colour to gain coaching qualifications.

So, if you shop this weekend you can feel comfortable that you're giving something back.